Presentation

Finding Your Blog Audience:  Increase Your Blog Readership

Now that you have your blog launched, you need to build your readership! The main point of having a blog is to create loyal readers and create evangelists for your blog. But how do you do all this? At the October edition of Internetworking this presentation, Finding Your Blog Audience will present a gameplan to help find your blog audience & and increase traffic to your blog.

At the October edition of Internetworking this presentation, Finding Your Blog Audience, will:

• Give you ideas on how to create great content for your blog
• Provide tips on how to make your blog more search engine friendly
• Discuss how to find to find new readers, and keep the readers you have

Speaker

Joe Kerschbaum >> Search Marketing Consultant, Hanapin Marketing Joe Kerschbaum is a Senior Search Marketing Consultant at Hanapin Marketing. At Hanapin, Joe manages PPC and SEO campaigns for both B2B and B2C clients. He also coordinates, edits, and writes for PPC Hero, Hanapin's blog on the PPC industry. Since 2002, he has published three books of poetry and received grants from the Bloomington Area Arts Council, the Indiana Arts Commission, and the NEA. He also teaches poetry at the John Waldron Arts Center and at Ivy Tech. This fall, he'll be teaching a search engine marketing course at Ivy Tech. Joe is a graduate of Indiana University. He lives on the north side of Bloomington with his girlfriend, Valerie, and their menagerie of small pets.

When & Where

*Doors will open at 8:15 a.m. for open networking and refreshments.